Now that the Christmas period has come to an end, you’ll find that customers will start requesting quotes for work again. January is always a good month and that’s why it’s important to ensure you’re closing leads.
So how do you close leads every time? We’ve put together 5 tips for wowing your customer and showing them that you’re the best person for the job.
1. Get in there fast
As soon as you receive the customer’s details, call them. You should be aiming to call them within seconds! The longer you leave it, the more likely it is that a competitor will get in there first.
2. Try to contact them more than once
If you don’t have any luck getting through to the customer the first time, call back later. Try different times in case they are at work or have another commitment. But don’t stop there – leave a voicemail, send them an email too. Try and give them a reason to call you back to create a fear of missing out.
3. Come up with a system
If you’re more than a one-man-band, see if you can develop a strategy to deal with customer enquiries as they come in.
Is there one person that can deal with your emails and the app throughout the day so you don’t miss any as they come in? Having a system in place will increase your chances of closing leads.
4. Make sure you offer deals
January is a great time to run offers as customers will still be trying to save money after Christmas.
Make sure you create a sense of urgency with the deal – when does it expire? Perhaps you can only give the offer to a limited number of people? – this will help consumers to act fast.
5. Keep your online materials up to date
One thing that can stop you from closing leads is if your website that you’re directing customers to is out of date or doesn’t look right. Customers trust companies with an online presence and want to see a good-looking site that is easy to navigate.
Also, ensure that you’re active on social media – you don’t have to tweet your every waking moment, but offering useful information on social platforms will help customers to trust you.
Another great way to keep your customers engaged is to fill out your Quotatis Smart Profile. Make sure you’ve got a description of your company, photos of your work and your team on there. Also encourage past clients to leave you reviews so you can show your prospects how good you are.
Closing leads can be made much easier by trying these tips. Let us know how you get on.